Why We’re Here
Safety For Humans® isn’t advertising; it’s our commitment to making the working world better - and safer. Too often, work life feels like there is unnecessary friction – like there are barriers in the way of doing a great job. We’re here because we think creating organizational systems that see people as a solution, not a problem, is how companies make a positive impact in this world. We help organizations move faster, operate safely, and create the resilience that will let them adapt and make a difference no matter what lies ahead.
Who We Work With
Our typical clients are immersed in a world of high consequences. The cost of failure is extraordinarily high, so building resilience and safety capacity are prerequisites for a sustainable future. You’ll often find us in aviation, healthcare, public utilities, and oil and gas. Of course, we move beyond those borders, too.
What We’re Known For
We do work – that works – because we take the time to understand people and organizations. We’ll get into the ditches, walk rounds with the medical team, meet the 3rd shift at 2 am, get our hands dirty, and have fun doing it.
01. Safety
We see safety as creating success even in a world that is uncertain, and our belief in building safe and resilient organizations carries through everything we do.
02. Learning
We’ve got a strong bias against bad training. We build custom learning content that is accessible, practical, and makes education fun.
03. Leadership
Looking at safety and systems without strengthening leadership skills is a lost cause. We’re here to build leadership and shape culture that lasts.
04. Systems
Organizational life can mean working around systems and structures that get in the way of great work. We’re experts at systems that support resilience by default.
“Wanderer, there is no path. The path is made by walking.”
Antonio Machado
Our Ways of Working
Organizational life can be complex, and often, the path ahead isn’t clear. We work and walk alongside the world’s leading organizations to navigate uncertainty and execute confidently. Lots of companies will give you their ideas. We’ll help you design and build a better future.
We’re a unicorn in our field because we’ve got the academic chops to do leading research and the deep operational experience to make it meaningful and accelerate your strategy.
We are creative, curious, and committed to making sure people are the beneficiaries of the work we do together. Our work helps our client partners find their path and create outcomes that exceed expectations. Here’s what we’re about (check out our portfolio to learn more):
Navigation
Knowing where we’re headed means knowing where we’re coming from. Magpie’s team spends a lot of our time building a deep understanding of cultural norms, processes, and history so that we can plan a roadmap that’s primed for success. We take time to learn, process, and plan because the best journeys start with purpose.
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“Be curious” is great advice, but it’s not always easy to know how to start, especially in an organization with little time and resources.
We’ve developed tools supported by research that help build empathy and operationalize curiosity to accelerate learning.
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We view organizational life through the lens of culture, and cultures aren’t one-dimensional. We don’t just see; we study so that we can work with you from a place of deeply rooted understanding to activate change and accelerate strategy.
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Complexity can’t be navigated using the same thinking that leads to oversimplified “best practice.”
Look to Magpie to build fluency in your team’s ability to work and lead through complex and complicated systems and to respond well in times of chaos.
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We build bridges to a common vocabulary and methods of understanding so we - and you - can work toward shared mental models and a foundation for building safety, resilience, and operational effectiveness.
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The way we structure organizations shapes and is shaped by our culture.
Our team are experts at learning where your unique design influences your culture and resilience, and we’ll use that as a foundation for change.
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Most friction - and failure - in organizations today isn’t technical.
It’s a result of non-technical human skills that have been underdeveloped or not developed at all.
Our team helps baseline human factors performance using research-based tools for insights that may have been overlooked.
Then, we’ll design a plan for building better communication and leadership within your teams.
Execution
Knowing and doing aren’t the same thing, and while Magpie is always at the leading edge of research and practice, we’re practitioners ourselves, so we know that unrealized ideas are just hobbies. We work with clients to take the best in science and practice and make it real for people who do the work every day.
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We don’t see humans as the weak link in a system. At Magpie, we know humans are often what keeps systems safe, where innovation lives, and why organizations are so successful so often.
We’ve been doing “HOP” since before it was HOP, so we’re a great partner for guiding your implementation of a different way of safety thinking.
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Change can be stressful, but our team embeds with you to use the insights we’ve gained about your culture and unwritten approaches to work so we can design for change and minimize unnecessary friction.
We design change with a deep understanding of user needs at the center of everything we do, so you’re not plagued with “changes to changes” and redesign from the start.
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For most of us, our work doesn’t have one right answer. And leading in an environment where every choice has an uncertain outcome requires a different way of thinking. That’s where Magpie excels.
And it’s where we support your leaders and aspiring leaders by equipping them with the tools and training to be confident even when the answers aren’t obvious.
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Human & Organizational Performance is our thing. But we prefer not to stick to labels. Instead, we’ll start with where your teams are telling us they are.
What we’re interested in is helping your teams navigate and control risk as an active process.
We do that by designing and implementing systems for managing safety under the dynamic conditions your people face.
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Sometimes, systems don’t work as we hope. Stafford Beer was fond of saying, “The purpose of a system is what it does.”
We’ll help identify gaps between the design and performance of your organizational and safety systems and ensure that you’re building resilience as a default position, not as an afterthought.
Whether it’s through our fractional safety team or embedded support, you’ll strengthen every part of your business.
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We’re not focused on training. Training is meant to meet a static requirement or a legal obligation.
We’re here to build knowledge and the ability to apply it to make work better, safer, and more efficient.
You’ll see a difference in everything we do as we build education tools that work for the people doing the work and that give them the autonomy to grow the skills that make them successful.